Nowadays, most bloggers and SEO marketers will tell you that long-form content has become one of the most vital elements of any successful marketing campaign. This means that the use of 500-word short-posts that have been crammed with keywords is no longer a practical strategy. Instead, providing online audiences with information-rich content that fully satisfies their search intent is what it’s all about.
When it comes to defining what long-form content is, many people tend to offer up different interpretations. There are some content writers who consider posts that go over 800 words to be long-form, while others believe this only refers to articles that go over 2,000 words. In our case, we generally consider long form blog posts to be anything over 1,200 words.
And while the idea of writing articles of that length on a consistent basis may seem impractical, the right AI article writer can help you easily craft long form blog posts that are not only plagiarism-free and fact-based but even SEO-friendly. Whether it’s blog posts, white papers, case studies, guides, or essays, an AI writer like HIX.AI can generate full drafts within a fraction of the time that it would take you to write them manually.
Why Should You Opt To Publish Long-Form Blog Posts?
The main purpose behind crafting long-form content is to provide your readers with valuable information that not only educates them but also does a great job of increasing the time they spend on your site
Moreover, these content pieces can often make it easier for you to effectively add appropriate keywords and calls-to-action in the body without compromising the content’s readability. In doing so, you will be able to improve lead generation and conversions since your articles will likely start to pop up on the first page of SERPs
On top of that, if you head to the website of HIX.AI and use their Long-Form AI Article Writer, you will be able to consistently produce long form articles with very little difficulty. This can help you quickly build credibility online as an expert in your chosen industry/subject matter, which can often lead to greater name recognition and more online sales.
Another benefit of publishing longer content is that it has a tendency to generate more backlinks than short-form content. This is because shorter content tends to provide less information, which is usually seen as less valuable. However, longer content generally digs deeper into the root of the topic or issue, which is why more websites will be inclined to link back to your site.
Plus, when it comes to shareability across social media, long-form content tends to outperform short-form content. After all, these posts tend to contain more useful information that readers will find insightful. As a result, you are more likely to see more users repost your content or share it with their mutual friends, which can be great for expanding audience reach.
How To Quickly Write Long-Form Blog Posts
As useful as these articles can be, the fact remains that they can often consume a lot of time and effort, which isn’t something that we are always in a position to spare. The good news is that you don’t necessarily have to tackle all this work by yourself. As mentioned before, with the help of an AI writer such as the one made by HIX.AI, producing this type of content can be handled in a matter of minutes, not hours.
All you need to do is select your desired topic and customize the content to fit within your preferred style guidelines, such as length, tone of voice, language, target audience, and more. You will even be able to tailor the content based on your chosen keywords, which makes it easier for you to optimize your content more effectively. This way, your content output can increase without necessarily compromising quality.
However, it is important to keep in mind that AI-generated content is not perfect. For the most part, these tools can help you quickly generate solid drafts, but it is still up to you to manually review and edit that content to ensure that it matches your brand voice and reflects your unique expertise.
Top Tips When Writing Long-Form Blog Posts
Even if you intend on utilizing an AI writer, there are still a few important things that you should always keep in mind while crafting and editing your final draft. These include:
#1. Keep the paragraphs short
When it comes to long-form pieces, it is important to pay close attention to the content’s paragraph structure. The shorter the paragraphs are, the better optimized they will be for readability. In most cases, you should aim to keep the paragraphs no longer than three to five sentences at most.
#2. Split key points using headings
Headers are an effective way of ensuring that your points are able to get across to readers in an easy-to-understand way. They accomplish this by breaking off parts of your content into smaller and more digestible sections. As such, you should always try to make use of these headers as often as possible, e.g., H2s, H3s, and H4s.
#3. Ensure the content structure flows well
When it comes to long-form content, you need to make sure that it flows well from beginning to end. Otherwise, readers will just get confused and be unable to follow your insights. This means reviewing your sections and making sure that the content structure follows a logical and understandable format for full clarity.
#4. Include visuals and block quotes
One of the biggest problems with long-form content is that long lines of text can be very monotonous and sometimes even repel the average reader. To combat this, it helps to break up long sections using eye-catching visuals, which can often be effective at keeping readers engaged. You can also consider utilizing block quotes, which can be useful in highlighting very important points.
#5. Maintain a conversational tone
Another important consideration when it comes to reader engagement is to always maintain a conversational tone when writing long-form blog posts. In other words, don’t be so formal all the time but rather try to introduce some levity to the content. After all, if you are too formal, the more bland the content will feel, which can often make it difficult to keep readers captivated for longer.
Conclusion
The use of long-form blog posts can be an effective way of boosting website traffic, reducing bounce rates, and ultimately increasing conversions. However, this type of content can often make it difficult to maintain readers attention, so make sure to follow the tips we’ve listed above.
You should keep in mind that while we advocate for long-form content, this doesn’t mean that short-form content should be neglected. Instead, it is best to keep a good balance between the two because having a good mix of both can often ensure that you have something for everyone.